The Toolkit.
The book tells you why buyers say no. These tools show you where they're saying it to you. Pick one. Each takes a few minutes.
Referenced throughout Why Buyers Say NoThe Deal Workbook
Nine worksheets from the book: your 20-second pitch, your stories, EPIC, the Unicorn, a CLOSER deal plan and more. Your answers flow from one worksheet to the next.
You get: a pitch you can say in 20 seconds, timed, plus a deal plan with the payback math. Free.
Open my workbook →The “No” Score
Ten questions on why buyers really say no, scored out of 100. Score under 90 and you're leaving deals on the table.
You get: your score, every miss explained, and the part of the book that fixes it.
Get my score →Stop DoomScrolling. Start DealScrolling.
You were going to scroll anyway. Swipe through the reasons deals die. Guilty, or not me? Be honest.
You get: your Deal Leak score, where you leak most, and the hand of cards to fix first.
Deal me in →100 Reasons Buyers Say No
Every reason a deal quietly dies, in eleven parts. Search it, filter it, and flag the ones that sting.
You get: your personal fix list, ready to copy into your next team meeting.
Find my reasons →Beyond the Acronym
EPIC, MEDDPICC, BANT, SPIN, CLOSER and seven more. Crack each code, then flip the card to see the questions and stories that actually close.
You get: 12 frameworks rewritten as story questions, plus Deal Doctor rounds that test when to use which.
Crack the code →